In 2026, ROBUR celebrates 70 years of activity: a milestone that tells a story of vision, responsibility, research, and the ability to face change while remaining true to its values.
Founded in 1956 through the insight and determination of our founders, Benito Guerra and Luisella Traversi Guerra, we represent a wholly Italian story that has established itself far beyond national borders.
From a mechanical workshop specialising in the production of gas nozzles, created to meet the needs of the market at the time, we have grown to design and manufacture sustainable heating and air conditioning solutions, with a multi-energy offering for industrial, commercial, and public climate control, developed in Italy and successfully established over time in international markets.
Today, alongside our iconic gas-fired heaters and absorption technology, which remain distinctive elements of our journey, we also offer hybrid and fully electric solutions, shaping a technological ecosystem able to meet increasingly diverse application needs and to make a concrete contribution to decarbonisation and to a sound energy transition.
Over these 70 years, we have innovated through insight, a pioneering spirit, and Research and Development. Absorption technology has marked a central stage in this journey, shaping the history of the sector and leading, in 1991, to the establishment of Robur Corporation in Evansville, United States.
Over seven decades, we have navigated energy transitions, technological advances, and constantly evolving market contexts, while always maintaining a clear direction.
Evolving in form, staying true to our essence is the concept that accompanies this anniversary. Products, technologies, languages, and scenarios may change. What remains are quality, integrity, responsibility, and an ecological conscience that has always guided our choices.
For ROBUR, being Italian is not merely a matter of origin. It is a way of designing and working: attention to detail, the value of craftsmanship, technical expertise, manufacturing culture, and vision. An approach fully reflected in our Vision: “To embody our love for beauty and enduring craftsmanship in climate solutions that are innovative by design and attuned to the unique needs of each individual.”
With the same consistency, our Mission continues to express the meaning of our daily commitment: “To engage dynamically and with clarity in the research, development and dissemination of products that are safe, environmentally responsible and energy-conscious—guided by a collective sense of duty shared by every member of our team.”
Our journey has been built thanks to the value of people, the bond with our roots, the drive of innovation, and the passion with which we continue to look ahead.
Seven decades, seven pillars that guide our work: Sharing, Training, Innovation, Quality, Service, Social Responsibility, Testimony.
This anniversary is not simply a celebration, but the beginning of a narrative that will accompany us throughout the year. In the coming months, we will share milestones, faces, and moments that have marked these seventy years and that will also help define our tomorrow.
1956–2026: 70 years of heart and passion.